Knowledge management
that makes your company independent
I head the worldwide customer-information organisation of an international high-technology group. With Schübeler Consulting, I bring this experience into the manufacturing mid-sized sector: knowledge management, artificial intelligence and digitalisation that hold up in practice. I know industry from every angle, from the shop floor to the global knowledge architecture.
Am Kreuzberg 10 · 37688 Beverungen, Germany
Career
From manufacturing into technical documentation, and from there into consulting. Each stage laid the groundwork for the next.
Industrial mechanic
Apprenticeship and several years in industrial manufacturing in Beverungen. This is where I learned how a manufacturing business really works, and how much knowledge sits in people’s heads alone. I carry this understanding of practice into every project.
Technical documentation and leadership
I moved into technical documentation and took on more responsibility step by step: technical writer, Head of Technical Writing, Head of Technical Documentation, most recently with marketing content added. Today I lead a global customer-information organisation: documentation worldwide, knowledge management with a service knowledge base, technical illustration, translation management, content engineering. The single manual grew into a knowledge architecture across all sites.
Schübeler Consulting
I started freelancing in 2018, and in 2020 it became Schübeler Consulting. I help manufacturing mid-sized companies get their information processes under control. Knowledge management is the bracket; the levers are artificial intelligence, digitalisation and technical documentation. The goal is always the same: lean processes, lower costs, solutions that still hold five years from now.
My consulting fields
Four consulting fields that interlock. The bracket is always knowledge management: making knowledge available in a structured way, carrying it forward, and keeping it viable across generations.
Strategic knowledge management
Where does knowledge arise, who owns it, how does it flow between engineering, service, sales, marketing and end users? Before tools are chosen, the architecture has to be in place.
Artificial intelligence
AI piloting in editorial work and service. Data sovereignty, weighing local against cloud models, and an honest measurement of what AI really delivers. It is a lever in knowledge management and provides concrete benefit there.
Digitalisation
Interfaces between ERP, PLM, CRM and the documentation world. CCMS selection based on what your processes actually need. Clean data models that knowledge flows can build on.
Technical communication and tech doc
Structuring, modularisation, the users’ language. Compliance with the EU Machinery Regulation 2023/1230. Translation processes as a knowledge store. The most visible layer of knowledge management.
“What does not work, I do not propose. What works, I prove in a pilot project before we roll it out broadly.”
My consulting promise — Johann Jörgen Schübeler
My consulting approach
Honest, even when it hurts
If a tool does not fit, I say so. If a project will not work with the current team, I say that too. Consulting without honest feedback only costs time and money.
Pragmatic and close to implementation
Every larger project starts with a concrete pilot: small scope, clear success criteria, fast learning. Only once the pilot holds do we roll it out broadly.
Standards over custom builds
Established standards such as iiRDS, OWASP, ISO 17100, OAuth and OpenAPI beat any custom build. Custom solutions are only created where the standard genuinely does not hold.
Continuing education
Scaled Agile Framework · March 2026
An agile mindset has long been useful well beyond software development. Lifelong learning is a must if you want to keep pace.
Personal
Beverungen is not a random location. I grew up here, my family is here: my wife and three children. These roots shape the way I work. Thinking in long lines, easy to reach, and with a feel for how the mid-sized sector in the region ticks, because I come from it myself.
Whoever hires me gets a consultant who comes from practice, who is deep in his fields and connected in the adjacent disciplines. For companies in Ostwestfalen-Lippe, the Weserbergland and on the Hesse–Lower Saxony border, I am close by, on site as well as by video.
You can find the full career history with all stages on my LinkedIn-Profil.
Initial consultation — one hour, free of charge
Together we clarify which lever in your company’s knowledge management has the strongest effect: structuring, AI adoption, digitalising the interfaces, or modernising your technical documentation. On site in Beverungen, at your company, or by video call.